VANCOUVER, BRITISH COLUMBIA — Cambria Gold Mines Inc. has entered into an agreement with New York-based digital marketing firm Native Ads Inc. to deliver comprehensive investor awareness and promotional services, while providing an overview of its technical protocols, quality assurance standards, and ongoing exploration initiatives across its portfolio in North America.
The corporate engagement is structured to expand the company’s exposure across the investment community as it continues technical and operational evaluation across its principal mineral assets, notably its 100-percent-owned Premier Project and Red Mountain Gold Project situated in northwestern British Columbia’s Golden Triangle, as well as the Mt. Margaret copper-gold porphyry deposit located in Washington State.
Native Ads Marketing Engagement
Under the terms of the service contract, Native Ads Inc. has been retained by Cambria Gold Mines to execute a multi-faceted digital investor relations and awareness strategy. The mandate encompasses an array of digital media functions, including strategic content development, website development, online media buying, multi-channel distribution, programmatic campaign reporting, and iterative marketing optimization.
The promotional activities are structured to adhere fully to the governing policies and regulatory guidelines of the TSX Venture Exchange (TSX-V), OTC Markets, and relevant Canadian and United States securities legislation. Native Ads will focus on enhancing the market profile of Cambria Gold Mines among existing and prospective retail and institutional investors.
The campaign has been scheduled for a term of up to twelve months. Financial consideration for the entire scope of the program is budgeted at up to US$250,000, which incorporates technical setup costs, targeted content development, ongoing campaign management services, search engine marketing, native digital advertising placement, display advertising, and coordinated content distribution across broad digital publishing networks.
Cambria Gold Mines confirmed that expenditures related to the agreement will be funded directly from its existing general working capital. In addition, the agreement includes flexible commercial provisions allowing Cambria to exercise control over ongoing marketing outlays; the company retains the explicit right to renew the contract for subsequent terms with financial budgets determined at its sole discretion. Cambria also reserves the unilateral right to terminate the agreement at any point during its term without incurring financial penalty.
Native Ads Inc. operates as a specialized digital marketing, strategic media, and data analytics agency headquartered at 244 Fifth Avenue, Suite N-249, in New York, New York. The firm and its principal, Jon Malach, are entirely arm’s-length parties to Cambria Gold Mines. Neither Native Ads nor Mr. Malach holds any direct or indirect equity interest or security position in Cambria Gold Mines, and no shares, options, or other securities will be issued as compensation or incentives in connection with the contractual services. The commencement and continuation of the marketing services outlined in the agreement remain subject to customary regulatory review and formal acceptance by the TSX Venture Exchange.
Quality Assurance, Quality Control, and Technical Oversight
Alongside its corporate developments, Cambria Gold Mines highlighted the rigorous technical and operational controls that govern its mineral exploration and drilling activities. Maintaining transparent, systematic data collection is critical to building defensible geological models and supporting regulatory technical reports.
The company enforces an ongoing Quality Assurance and Quality Control (QA/QC) protocol designed to monitor analytical precision, detect potential sample contamination, and assess the repeatability of laboratory testing procedures. Within this framework, field teams systematically insert coarse blank materials into the sample stream to verify that analytical preparation equipment remains clean and free of carryover contamination between successive samples. Certified reference materials (CRMs or geological standards) containing established baseline concentrations of precious metals are routinely embedded into sample batches to assess the accuracy and calibration of third-party assay laboratories.
To measure sampling variance, precision limits, and the geological nugget effect—a phenomenon common in high-grade vein-hosted gold deposits where precious metal distribution can be highly erratic—Cambria integrates a multi-tiered duplicate sampling hierarchy. This system incorporates core duplicates to gauge geological and splitting variability, crush duplicates (coarse reject duplicates) to monitor preparation homogeneity following initial primary crushing, and pulp duplicates (analytical duplicates) to measure the precision of final pulverization and instrumental geochemical analysis.
Qualified Person and Technical Information
Scientific and technical information regarding Cambria Gold Mines has been reviewed and verified by Blaine Smit, P.Geo., Vice President of Exploration for the company. Mr. Smit is a registered Professional Geoscientist and acts as a non-independent Qualified Person (QP) under the standards established by National Instrument 43-101 — Standards of Disclosure for Mineral Projects (NI 43-101).
As part of the formal data verification protocols related to recent company disclosures and operational activities, Mr. Smit conducted on-site visits to the 2026 drilling operations. During these visits, technical procedures governing core logging, geotechnical measurement, core splitting, selective sampling, secure chain-of-custody protocols, and commercial shipping processes were inspected in direct consultation with responsible field personnel. Mr. Smit also reviewed, discussed, and validated preliminary assay data along with the corresponding QA/QC control charts and laboratory batches alongside technical personnel to ensure the integrity of the reported geological information.
Operational and Development Outlook
Cambria’s exploration and corporate governance efforts align with its strategic focus on advancing its cornerstone mineral assets. In northern British Columbia, the Premier Project and the Red Mountain Gold Project represent substantial landholdings positioned entirely within the historic Nisga’a Nation Treaty Lands. The surrounding Golden Triangle region is recognized globally for hosting world-class epithermal gold-silver deposits, volcanogenic massive sulfide systems, and major copper-gold porphyries.
Corporate planning at Cambria spans multiple operational horizons, including ongoing evaluations regarding the potential restart of the Premier processing mill and mining infrastructure, as well as advancing mine planning at Red Mountain. Technical milestones under review include the expansion of infill drilling campaigns, the release of additional geochemical assay results, the planning and execution of future underground exploration programs, and the preparation of updated Mineral Resource Estimates and Feasibility Studies. Additionally, the company continues to maintain oversight of the Mt. Margaret copper-gold porphyry deposit located in Washington State, representing further exploration exposure in the Pacific Northwest.
Corporate Information and Governance
Cambria Gold Mines Inc. is a Vancouver-based Canadian mining enterprise with common shares publicly traded on the TSX Venture Exchange under the trading symbol CAMB and on the OTCQX Market under the symbol CAMVF.
Executive management of the company is led by Robert McLeod, who serves as Chief Executive Officer and a member of the Board of Directors. Corporate development strategies and capital market relations are overseen by Cleve Rueckert, Vice President of Corporate Development, while media communications, public disclosures, and stakeholder relations are managed by Sam Brezden, Vice President of Communications and Community Engagement.
Additional regulatory filings, geological technical reports, financial statements, and continuous disclosure documents are accessible through the Canadian System for Electronic Document Analysis and Retrieval (SEDAR+) at www.sedarplus.ca and via the company’s official corporate website at www.cambriagold.com.
Cautionary Statements
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
Cautionary Statement Regarding Forward-Looking Information
All statements and other information contained in this release about anticipated future events may constitute forward-looking information under Canadian securities laws ("forward-looking statements"). Forward-looking statements are often, but not always, identified by the use of words such as "seek", "anticipate", "believe", "plan", "estimate", "expect", "targeted", "outlook", "on track", and "intend", and statements that an event or result "may", "will", "should", "could", "would", or "might" occur or be achieved, along with other similar expressions.
All statements other than statements of historical fact included herein are forward-looking statements, including statements with respect to: drill results resulting in actual increases of resources and reserves; the timing and certainty of the restart of the Premier mill and mining operations at the Premier and Red Mountain Projects; the timing and outcome of the expansion of the infill drill program and additional assay results; the timing, completion, and results of an updated Mineral Resource Estimate and Feasibility Study; the timing and outcome of anticipated underground drilling; the receipt of TSX-V approval for the Native Ads Agreement; the ability of the company to accomplish its business objectives and the intentions described herein; and the future plans, development, and operations of the company.
These statements involve known and unknown risks, uncertainties, and other factors that may cause actual results or events to differ materially from those anticipated in such forward-looking statements. Such factors include: risks relating to negative operating cash flows of the company; business and economic conditions in the mining industry generally; fluctuations in commodity prices and currency exchange rates; environmental compliance; risks related to outstanding debt; uncertainty of estimates and projections relating to development, production, costs, and expenses; health, safety, and environmental risks; uncertainties relating to the interpretation of drill results and the geology, continuity, and grade of mineral deposits; the need to obtain additional financing to finance operations and the uncertainty as to the availability and terms of future financing; social media and reputation; negative publicity; human rights considerations; the risk of personnel shortages; delays in future plans and the uncertainty of meeting anticipated program milestones; claims and legal proceedings; information systems and cyber security; internal controls; violations of anti-bribery or corruption laws; competition; tax considerations; compliance with exchange listing standards; enforcement of civil liabilities; financing requirement risks; market price volatility of common shares; uncertainty as to the timely availability of permits and other governmental approvals; the need for regulatory approvals; and other risk factors detailed from time to time in Cambria’s filings with Canadian securities regulators on SEDAR+ at www.sedarplus.ca, including the Annual Management Discussion and Analysis for the year ended December 31, 2025, under the section entitled "Risk Factors."
Furthermore, the company may choose to defer, accelerate, or abandon its plans with respect to Native Ads and their promotional services, and the TSX-V or another regulatory entity may refuse to grant approval of the agreement or deem Native Ads unsuitable to provide such services. Forward-looking statements are based on assumptions made with regard to: estimated costs associated with care and maintenance plans; the tax rate applicable to the company; future commodity prices; the grade of mineral resources and reserves; labor and material costs increasing on a basis consistent with current expectations; the ability to convert inferred mineral resources to other categories; the ability to reduce mining dilution and capital costs; the ability to raise additional financing; currency exchange rates remaining consistent with current levels; compliance with covenants in credit agreements; exploration plans; and general marketing, political, business, and economic conditions.
Forward-looking statements are based on the estimates and opinions of management at the date the statements are made. Although Cambria believes that the expectations reflected in such forward-looking statements and information are reasonable, undue reliance should not be placed on forward-looking statements since Cambria can give no assurance that such expectations will prove to be correct. The company undertakes no obligation to update forward-looking statements, other than as required by applicable laws.