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  • Seth Rogen Stars as a Clueless Shopper in Sephora’s New Holiday Campaign

Seth Rogen Stars as a Clueless Shopper in Sephora’s New Holiday Campaign

Beauty giant Sephora is turning its attention away from its core base of seasoned cosmetics enthusiasts for the upcoming holiday season, opting instead to court the bewildered everyday gift-giver. In…

Sephora and M&S Forge U.K. Partnership in Move Echoing U.S. Kohl’s Alliance

Global beauty powerhouse Sephora is expanding its footprint in the United Kingdom through a high-profile retail partnership with Marks & Spencer (M&S), a strategic move that closely mirrors the beauty…

The Great Tween Divide: Inside the World of Dragon Girls and Sephora Girls

LOS ANGELES — Raising a child through the threshold of early adolescence offers a front-row seat to one of human development’s most fascinating sociological phenomena: the sudden, unmistakable sorting of…